THE MISSION STATEMENT

Built for men who value their time on the water, outdoors, and with the people that matter most. Getting outside shouldn’t feel like a process.

🛑 Bulky Gear - Most outdoor gear isn’t designed with real life in mind. It’s oversized, awkward to store, and takes up more space than it should.

🛑 Hard to Carry Setups - Between uneven weight, uncomfortable handles, and gear that doesn’t move well, getting from your vehicle to your spot turns into a hassle. What should be simple ends up taking more effort than it should.

🛑 Loading, Unloading, Multiple Trips - Instead of one easy trip, you’re going back and forth loading, unloading, grabbing what you forgot. It slows everything down and takes time away from what you actually came to do.

Waque was built to remove that.

Our products are designed to break down, pack easily, and fit into your life without the hassle. Simply throw it in the car, set it up fast, and move without effort. While it’s built for convenience, it’s still built to last. Strong materials, smart design, and reliable every use.

Brian Yocum - Co Founder

Whether it’s early mornings on the lake or time outside with family. Brian leads the customer experience side of Waque, focused on service, strategy, and making sure everything runs smoothly. From the website to fulfillment, Brian is committed to delivering a fast, reliable experience every time.

Don't forget his biggest supporters!

Brian’s “why” goes far beyond business. His wife and daughter are the reason he builds, improves, and keeps going.

 

Ken Yocum - Co Founder

Ken is the method behind the madness. With an entrepreneurial mindset and a results driven approach, he plays a key role in shaping the innovation behind Waque’s products. Pushing for better features, smarter design, and real world performance.

He believes in going all in, no shortcuts, no half measures.

At the center of it all are his three daughters. They’re the reason Ken continues to build, grow, and create something meaningful that lasts.

 

Waque is for the guys who don’t want to waste time. Less setup, less effort, and more time doing what you actually enjoy. Whether it’s the lake, the beach, or a weekend with the family. Everything should be easy to bring, easy to use, and easy to pack up.

Less hassle. More time outside.

Welcome to Waque.